You can get by in life by just maintaining the status quo. By simply doing what’s expected of you. But to be truly exceptional—to stand out and above—requires you to challenge limits, both those set by others and those you set for yourself. This doesn’t mean constantly questioning authority or being an unapologetic rebel, necessarily, but rather having an inner drive that makes you strive relentlessly to be better than you are. Some people view limits as borders, others accept them as challenges.
During my early years as a musician (and through all my schooling), if I simply gave up every time there was a technique I couldn’t quite figure out, or an extremely hard passage in a piece of music I was working on, there’s no way I’d be the player I am today. And, let me tell you, there were plenty of times it would have been incredibly easy to just throw in the towel and say, “That’s it, I’m through with music.”
What kept me going? And what keeps me going? My competitive spirit, for one. But the competition isn’t with others, it is generally with myself. That’s the kind of person I am, and it’s why I’m drawn to brands that share those kinds of values.
Last week, we had the opportunity to attend the launch event for Victorinox’s new I.N.O.X. watch. Talk about a brand that could simply have kicked its feet up a long time ago. Seriously, how many people do you know with a Swiss Army knife? But rather than rest on success and become complacent, they’ve continued to improve, evolve, and raise the bar for what’s possible within their space. And the I.N.O.X. watch is a great example of that.
Released to celebrate both 130th anniversary of the Swiss Army knife and a partnership with the New York City Fire Department, the I.N.O.X. watch is built to resist some terribly harsh conditions, like being sandblasted, subjected to extreme heat and cold, and being run over by a tank. We got to see many of these tests first hand at the event. And for a resistant watch, it’s got some serious style, don’t you think?
Tell me about some of the ways you’ve challenged limits in your life.
Thanks for reading.
He Spoke Style
Disclosure: Compensation for this post was provided by Victorinox. The opinions expressed herein are mine alone and are not indicative of the opinions or positions of Victorinox.